Think Outside the Box with Spin Master and Launchmode Design
Room 207 | Eugenia Chen | Sebastian Cuervo | William Ortiz | Mike Petrosky | Maria Reyes | Gabriel HernandezGreat packaging does more than sell a product—it tells a story, builds anticipation, and creates an emotional connection before the consumer ever interacts with the toy. Join Launchmode Design Co. and Spin Master for a behind-the-scenes look at the creative process behind toy packaging, from concept to shelf. Discover how storytelling, illustration, branding, and consumer psychology come together to create disruptive designs that capture attention and inspire engagement. Spin Master’s creative team will share insights across different toy categories, what they look for in creative talent, and how to stay on trend in an ever evolving category. Bring your questions for an interactive Q&A. Presenters: Eugenia Chen, Sebastian Cuervo, William Ortiz, Mike Petrosky, Maria Reyes, Gabriel Hernandez
