Greg Baldwin (He/Him)
Concept Artist
Greg Baldwin is an Art Director and Senior Stylized Game Artist with 20+ years of experience creating characters, worlds, and visual direction for games and entertainment. In 2019, Greg founded Lost Bear Studios, where he leads visual development, character design, and world-building support for game and animation partners. He guides style development, provides clear and supportive art feedback and paintovers, and collaborates closely with designers, modelers, animators, and external teams to maintain a cohesive art bar across projects in development. Selected credits include Epic Games, Marvel Snap, Zapper Games, High on Life 2, Oddworld Inhabitants, Pocket Gems’ Adventure Chef, and Disney’s Moon Girl and Devil Dinosaur.
Before starting Lost Bear Studios, Greg spent 17 years at Insomniac Games as a Principal Character Artist, where he led character art and visual development across multiple Ratchet & Clank titles from PS2 through PS5, helping define and sustain the franchise’s distinctive stylized sci-fi visual language for both gameplay and cinematics. He partnered closely with design, animation, modeling, and production to balance creative ambition with pipeline realities, silho
