Pietro Schito

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Pietro Schito is an animation writer, producer, and founder of Write for Animation, a platform and YouTube channel connecting artists with insights from leading animation creators. He is developing Johnny IRL, an animated series based on an established YouTube IP with 20 million subscribers and 80+ million monthly views. His credits include co-producing The Piano, an animated short with more than 15 awards and over 90 nominations, and he has worked as a writer and producer at Taller del Chucho, the stop-motion studio co-founded by Guillermo del Toro.

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PARTICIPANT SCHEDULE

Friday 10/23

YouTube-First Animated Series: How to Build the Next Big IP

Write for Animation | Mary James | Pietro Schito | Tony Bancroft | Li'l Toughy

How do you turn a YouTube-first idea into a breakout animated IP? Emily Brundige (Strawberry Vampire), Pietro Schito (Johnny IRL), and Mary James (Run Monster Run) share practical lessons on shaping a series audiences want to follow, launching original animation online, growing a community, and building a world that can last beyond a single video. For creators developing their next animated IP directly for YouTube. Moderated by Tony Bancroft. Presented by Write for Animation.

Skill Level: General Audience

Pietro Schito

YouTube-First Animated Series: How to Build the Next Big IP

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