Job Hunting is Marketing: How Creative Candidates Stand Out

As creatives, we spend years honing our craft, but many spend just as long struggling on the job market.

These fields are competitive!

However, companies still manage to sell products in oversaturated industries. How? Marketing!

Talent is important, but a clear strategy to attract opportunities gets your talent seen.

As a Career Coach and Marketing Strategist in animation, I’ll break down how creatives can use marketing principles to get hired in industries like animation, gaming, and illustration.

We’ll discuss:

– Marketing principles like funnels, brand strategy, positioning, and how they apply to the job hunt.

– Promoting your skills on social media.

– The importance of storytelling in resumes, cover letters, and portfolios.

– And networking strategies that actually work.